Growth Marketing Lead

Cloud86 is looking for a Growth Marketing Lead to coordinate centralized marketing activities across multiple European countries. You will be responsible for ensuring that all marketing activities are efficient, effective and aligned with the overall business strategy and localized initiatives.

Growth Marketing Lead

Cloud86 is looking for a Marketing Operations Lead to coordinate centralized marketing activities across multiple European countries. 

You will be responsible for ensuring that all marketing activities are efficient, effective and aligned with the overall business strategy and localized initiatives.
Trustscore 4.8

Team: Marketing
Location: Hybrid or on-site in The Netherlands (Drachten)
Language: English / Dutch

Blazing fast hosting and the best customer experience

Cloud86 is a young and ambitious scaleup, specialized in hosting and cloud services. Founded in 2019, our focus is to provide SMB’s, Ecommerce and (digital) agencies with blazing fast hosting performance, and we go above and beyond in customer service. Cloud86 is a young and agile company, with great flexibility to deliver what our customers need: reliability and the best performance for their websites and applications. We are currently one of the best rated web hosting companies and our web hosting has been rated as the fastest in 2022, 2023 & 2024. We are determined to maintain this position and continue to grow in Europe.

Our 'DNA'

At Cloud86, we have an entrepreneurial mindset. We believe that the best ideas come from a culture of freedom and exploration. Our team members are encouraged to take ownership, learn by doing, and grow both personally and professionally. Transparency is at the core of everything we do, nurturing a climate of trust and open communication where we respect each other as human beings. 

We value input from every corner of our company and believe that diversity and inclusion are key elements to ultimate success. Together, with every cultural background, religion, or gender, we aim to work toward our shared vision of providing the best web hosting experience available.

What Growth Marketing Lead are we looking for?

We are looking for an experienced Growth Marketing Lead to join our team. This role will be crucial in optimizing our marketing efforts across multiple geographies currently including the Netherlands, Belgium, Germany and new markets in the future. You are responsible for all centralized marketing initiatives and will be working together with our local country's Marketing Leads. We are in the phase of building the team, so it is a great opportunity to be involved. The perfect candidate will be a hands-on and entrepreneurial individual with exceptional marketing project management skills and a strong ability to drive initiatives from conception to execution. Your main responsibility is centralized marketing and making sure that we deliver quality and are organized efficiently (process, people and marketing tech). You don’t have to do everything yourself; besides your direct colleagues you get to work with external agencies and freelancers. The Growth Marketing Lead is responsible for ensuring that all marketing activities are efficient, effective, and aligned with the overall business strategy and localized initiatives.

What will you be doing?

  • Website optimization (CRO): Oversee website optimization efforts to improve user experience, overall performance and conversion rates.
  • Online campaigns: Develop and oversee high-impact demand generation campaigns that align with business objectives and drive growth across all geographies.
  • Copy and content: Create high-quality, compelling copy for a variety of marketing materials, including emails, web content and social media.
  • Product marketing: Collaborate to develop and implement go-to-market strategies, product positioning and messaging that highlight product benefits and differentiators.
  • Analytics and reporting: Track, analyze, and report on the performance of marketing campaigns and initiatives, providing actionable insights and recommendations for improvement.
  • Brand governance: Ensure that all marketing materials and activities are consistent with brand guidelines and reflect company values and messaging.
  • Cross-functional collaboration: Work closely with local marketing leads, tech, senior leadership, and customer service teams to align marketing with overall business goals.
  • Market research and insights: Conduct market research to identify new opportunities, trends and competitive insights that can inform marketing strategies.

What you will bring

  • Preferably experience in web hosting and cloud services; or B2B marketing in SaaS.
  • Educational background: minimum bachelor's degree in marketing, communications or related field.
  • Work experience: multiple years of relevant experience, with a focus on marketing operations and coordination across multiple geographies. Preferably in web hosting or B2B SaaS.
  • Execution skills: Proven execution and project management skills with the ability to manage multiple projects simultaneously.
  • Communication skills: Excellent written and verbal communication skills in English with a strong ability to make an impact and drive results. You have an eye for detail and punctuality.
  • Technical skills: Advanced marketing tools and platforms (e.g. Google Analytics, Mouseflow, email marketing & automation, SEO tools, WordPress, etc). You enjoy discovering new tools and being involved in AI developments.
  • Digital marketing: Extensive digital marketing experience, including CRO, online advertising, social media, and email marketing.
  • Analytical Skills: Strong analytical mindset with the ability to interpret data and translate insights into actions.
  • Organizational skills: Highly organized with exceptional attention to detail.

What do we offer?

  • A full-time contract, but are open to a 32-hour work week as well
  • A competitive salary (up to € 4.913, -). Based on education and experience
  • 8% yearly holiday allowance
  • We value supporting your future; we provide a pension scheme and cover 100% of the contributions
  • Need a book or training to work on your skills? Your budget is covered
  • Free juices, smoothies, soda drinks and (healthy) lunches at our office
  • Work for an independent company, we are privately owned
  • Ownership and responsibility to grow our marketing efforts throughout Europe.
  • The freedom to choose where you work: partly remote or in our beautiful office in Drachten, the Netherlands
  • Travel allowance 

Hiring proces, step by step

Our recruitment process is smooth and well planned. We find it important to take our time and get to know each other to figure out the right match: 

  • A coffee chat with our recruiter: To talk more about Cloud86, the job and get to know each other 
  • An interview with our Head of Marketing: We would love to explore your skills, and talk more in-depth 
  • An assignment with a Q&A afterwards: We ask a couple of questions to prepare, curious to know what your approach would be 
  • An offer: Your pay, and other benefits we provide 
  • Signing date: And start your new job at Cloud86 soon! 

Excited to make an impact? Apply now!

Are you excited to work with us in achieving our growth ambitions, are you flexible and do you want to make a difference? Wait no further, we are looking for you! We would like to get to know you, please send your CV and motivation to join@cloud86.io and we will contact you in a few days.

Acquisition to this vacancy is not appreciated. 

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